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What is Casual?
Casual is an AI-powered canvas workspace that helps users organize ideas, notes, files, images, and links in one visual workspace.
It provides an infinite canvas where users can arrange information spatially, making it easier to plan creative projects and connect related ideas.
Casual covers several pieces of an effective creative planning workflow from capturing notes and references to organizing files and links, creating collections, using AI tools, applying templates, and arranging ideas on an infinite canvas.
Casual Plans and Pricing
Casual Use Cases
Creative Project Planning: Casual gives users an infinite canvas where they can arrange ideas, notes, images, files, and links visually. This makes it easier to structure a project and see how different pieces connect before starting the execution stage.
Website Planning: Users can use Casual to plan websites by mapping out pages, content, references, and design ideas in one workspace. This helps teams establish the structure and direction of a website before development or design begins.
Video Planning: Casual can be used to organize video concepts, scripts, references, assets, and deliverables on a single canvas. Its video planning and video brief templates make it easier to follow a project from the initial idea through to the final cut.
Brand Research: Casual helps users collect brand references, palettes, visual examples, and other research in one place. This makes it useful for exploring different creative directions and organizing the information needed to develop a brand identity.
Competitor Research: Users can bring competitor information, product references, links, and notes onto the same canvas. This creates a visual way to compare competitors and identify gaps or opportunities during research.
Who is Casual ideal for?
Creative Professionals: Tailored for creative professionals, Casual provides a visual workspace for organizing ideas, references, notes, images, and project materials. The infinite canvas makes it easier to explore different concepts and develop creative projects without keeping information scattered across multiple tools.
Designers and Art Directors: Ideal for designers and art directors who need to establish a visual direction before production, Casual makes it easy to collect images, links, notes, and inspiration in one place. Moodboards and visual references can be arranged together to help communicate creative concepts clearly.
Video Creators and Filmmakers: Video creators can use Casual to plan videos, organize references, structure ideas, and develop storyboards before production begins. Its visual canvas provides a central space for keeping creative direction, assets, and planning materials connected throughout the project.
Web Designers and Developers: For professionals planning websites and digital experiences, Casual offers a visual way to organize page structures, content ideas, references, and project requirements. This helps teams establish the overall direction of a website before moving into detailed design or development.
Brand and Marketing Teams: Brand and marketing teams can use Casual to collect campaign references, research, visual inspiration, and creative ideas in a shared workspace. This makes it easier to explore concepts and keep the information behind a creative project organized.
Casual Key Features
Infinite Canvas- AI-Powered Canvas
- Context-Aware AI
- Native Output Generation
- Rich Text Editor
- Image & Media Support
- Collections & Unsorted Tray
- Templates for Creative Projects
- Canvas Sharing
- Mac Desktop App
Milanote: one of the closest alternatives for visual project planning, moodboards, research, and organizing images, notes, and links on a flexible workspace.
Miro: a well-known visual collaboration platform with a large collection of templates and tools for brainstorming, planning, workshops, and team projects.
FigJam: a simple and collaborative online whiteboard that works particularly well for brainstorming, diagramming, workshops, and organizing ideas visually.
Notion: a popular all-in-one workspace for notes, documents, databases, and project organization, making it a strong option for users who prefer more structured information management.
Obsidian: a powerful knowledge-management tool built around linked notes and a flexible canvas, making it useful for users who want to connect ideas and build a personal knowledge base.
Casual stands out by focusing on an infinite visual canvas where notes, files, images, and links can be freely arranged, with AI that understands the context of the entire workspace.
Casual alternatives and competitors
Why we can get Casual
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