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What is Userlens?
Userlens is a product intelligence platform designed for B2B SaaS companies to understand customer behavior and feedback in one place.
By combining product analytics with qualitative insights, Userlens helps businesses track user engagement, identify feature adoption trends, and detect churn risks early.
It enables teams to make data-driven decisions by integrating insights from user interactions, support tickets, and direct feedback.
With Userlens, businesses can create detailed user profiles that merge behavioral data with qualitative insights, allowing for personalized engagement and retention strategies.

Userlens Plans and Pricing
Userlens Use Cases
Customer Behavior Analysis: SaaS companies can track user interactions, feature adoption, and engagement patterns to identify what drives retention and what causes drop-offs. This allows teams to make data-driven improvements to their products.
Churn Risk Detection: Userlens helps businesses monitor inactivity signals and disengagement trends, enabling proactive outreach to prevent churn. Teams can implement targeted interventions based on real-time user behavior data.
Feature Adoption Tracking: Product managers can analyze which features are most used and which are ignored, helping them refine product strategies and prioritize development based on actual user needs.
User Feedback Analysis: By consolidating feedback from support tickets, surveys, and user interviews, Userlens provides actionable insights that help teams understand customer pain points and enhance product offerings.
Personalized Customer Engagement: Userlens creates comprehensive user profiles that combine behavior analytics with qualitative data, allowing customer success teams to tailor outreach, onboarding, and engagement strategies for different user segments.
Who is Userlens ideal for?

B2B SaaS Companies: Userlens is built for B2B SaaS businesses that want to understand customer behavior and feedback to improve product adoption and retention. By combining analytics with qualitative insights, companies can make data-driven decisions to optimize user engagement and minimize churn.
Product Managers & Growth Teams: Ideal for product managers and growth teams, Userlens provides deep insights into feature adoption, user activity, and churn risks. Teams can prioritize product improvements, refine their roadmap, and ensure they are building features that truly resonate with users.
Customer Success Teams: Userlens empowers customer success teams with detailed user profiles and engagement data, allowing them to proactively identify at-risk customers and implement targeted retention strategies. It helps personalize interactions and improve customer satisfaction.
Marketing & Sales Teams: For marketing and sales teams, Userlens offers valuable data on user engagement, helping refine messaging and improve conversions. By understanding which product features attract and retain users, teams can create more effective marketing campaigns and sales strategies.
Support Teams & User Researchers: Support teams and user researchers can leverage Userlens to track customer feedback across multiple touchpoints. By consolidating insights from support tickets, user interviews, and feedback surveys, teams can address pain points and enhance the overall user experience.
Userlens Key Features
Product Analytics for B2B SaaS
User Engagement Trend Analysis
Churn Risk Detection
Feature Adoption Tracking
Customer Feedback Integration
Comprehensive User Profiles
Company-Level Dashboards
Custom Cohort Creation
Qualitative Feedback Integrations
Company and Cohort Alerts
Heap: A powerful product analytics tool that automatically captures all user interactions, helping businesses understand customer journeys without manual event tracking.
Mixpanel: One of the most widely used product analytics platforms, offering deep insights into user engagement, retention, and conversion tracking.
Hotjar: A behavior analytics tool that provides heatmaps, session recordings, and feedback collection to help businesses improve user experience.
Pendo: A comprehensive platform that combines product analytics with in-app messaging, surveys, and onboarding tools for SaaS businesses.
PostHog: An open-source product analytics platform that provides full control over user data while enabling advanced tracking and reporting.
Each of these tools offers unique features for analyzing user behavior, reducing churn, and optimizing product experiences. Depending on your needs, you can choose the one that best fits your workflow and business goals.
Userlens alternatives and competitors

Why we can get Userlens
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